Visitor heatmaps help you understand, better, what users care about and want to interact with on your site, by visually representing their clicks, taps and scrolling behavior in an easy-to-understand graphic. The most often-used parts of your page are displayed in dark red, with the less viewed sections are shown in lighter red, orange or yellow. This can be a very powerful tool for optimizing website navigation and for testing sales copy
. Click here
to view a Visitor Heatmap.