Why a Google My Business page?

Let’s face it: A Google My Business page does not get you anywhere on its own. This is where Local SEO kicks in. In order to get into the top spots on Google Search and Google Maps, you need citations (see below for a good definition of citation building), quality backlinks and a website that[…]

What is Local SEO?

Local SEO aims to make your business appear in the local search results pages on Google and Bing, when users search for the products or services that you offer. A high ranking in local search results is absolutely crucial for local businesses, which often depend on that visibility to generate a large portion of their[…]

What are citations?

Citations are mentions of your business name, address and phone number (NAP) on another website. Think of citations as being like reference verifications for job candidates. Search engines such as Google or Bing need to confirm your business information is accurate and up-to-date and they do this by reviewing the citations that can be found[…]

How much does Local SEO cost?

If your website is already optimized for Local SEO and you are only interested in citation building services (see below for a good definition of “citation building”) – these start as low as 15$ per citation, or even less, in the case of volume discounts. Complete Local SEO packages, on the other hand offer incredible[…]

How do I get my Local SEO credit?

The first step to obtaining a credit is to fill in the email form that can be found on this page. It is important to add your email to the list to reserve your credit just in case you will use it later on. Just adding your email to the list does not oblige you[…]

Why are genuine customer reviews important?

All things being equal between you and your competitors, the number of positive reviews will decide who ranks higher on local search result pages on Google or Bing. Google makes reviews, from your Google MyBusiness Page, an important factor in its search algorithm. This is why it’s very important for improved rankings that you get[…]

Do I need Google My Business if I already have a website?

Google My Business complements your existing website by giving your business a public identity and a presence on Google. The information you provide, about your business, can appear on Google Search, Google Maps, Google+ and even in AdWords ads for those who run ad campaigns on Google. For Local SEO, a Google My Business page[…]

What are Visitor Heatmaps?

Visitor heatmaps help you understand, better, what users care about and want to interact with on your site, by visually representing their clicks, taps and scrolling behavior in an easy-to-understand graphic. The most often-used parts of your page are displayed in dark red, with the less viewed sections are shown in lighter red, orange or[…]

What are Visitor Recordings?

Visitor recordings show real visitors on your site, as they click, tap, move their cursor, type and navigate across pages on your website. Visitor recordings can help you identify website usability issues by watching and understanding the recordings. Click here to view a Visitor Recording.